Virtual Reality Headset VR Glasses 3D Set Advanced Display Technology
ID: 253021514566
Auction price: $749.49
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July 1, 2017 at 02:11PM
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Friday 30 June 2017
Virtual Reality Headset VR Glasses 3D Set Advanced Display Technology
Virtual Reality Headset VR Glasses 3D Set Advanced Display Technology
ID: 253021514566
Auction price: $749.49
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July 1, 2017 at 02:11PM
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Lightweight 3D Virtual Reality Box Viewing Glasses for iPhone & Android Phones
Lightweight 3D Virtual Reality Box Viewing Glasses for iPhone & Android Phones
ID: 322574398387
Auction price: $23.73
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July 1, 2017 at 02:00PM
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Virtual Reality Headset with Bluetooth Remote Controller with 4-5.7 inch Screen
Virtual Reality Headset with Bluetooth Remote Controller with 4-5.7 inch Screen
ID: 322574395453
Auction price: $31.04
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July 1, 2017 at 01:56PM
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Radio Shack DIY Virtual Reality Viewer Accessory Kits New!!
Radio Shack DIY Virtual Reality Viewer Accessory Kits New!!
ID: 263065590442
Auction price: $7.00
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July 1, 2017 at 01:00PM
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VICTONY 3D VR headset,Magnet control button 3D VR virtual reality Glasses Movie
VICTONY 3D VR headset,Magnet control button 3D VR virtual reality Glasses Movie
ID: 282551510145
Auction price: $29.26
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July 1, 2017 at 12:45PM
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VR Case VR Box 2.0 Version Virtual Reality 3D Glasses for phone Movies games
VR Case VR Box 2.0 Version Virtual Reality 3D Glasses for phone Movies games
ID: 122575197686
Auction price: $12.99
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July 1, 2017 at 12:00PM
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VIRTUAL REALITY. A NEW CYNOCULARS VIRTUAL REALITY HEADSET + REMOTE. NEW
VIRTUAL REALITY. A NEW CYNOCULARS VIRTUAL REALITY HEADSET + REMOTE. NEW
ID: 122575141185
Auction price: $25.00
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July 1, 2017 at 10:54AM
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VR Cardboard VR BOX Virtual Reality 3D Glasses Remote Control for iPhone Samsung
VR Cardboard VR BOX Virtual Reality 3D Glasses Remote Control for iPhone Samsung
ID: 222562033845
Auction price: $9.99
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June 28, 2017 at 01:42PM
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NEW! Virtual Reality Viewer - ROLAND - NEVER OPENED
NEW! Virtual Reality Viewer - ROLAND - NEVER OPENED
ID: 182645404269
Auction price: $8.85
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July 1, 2017 at 09:19AM
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VR Headset Cardboard VR BOX Virtual Reality 3D for 3.5-6" Phone iPhone Samsung N
VR Headset Cardboard VR BOX Virtual Reality 3D for 3.5-6" Phone iPhone Samsung N
ID: 222561975948
Auction price: $6.99
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June 28, 2017 at 12:17PM
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Fritesla Virtual Reality Headset 3D Glasses VR Box for Smartphone Iphone 6 New
Fritesla Virtual Reality Headset 3D Glasses VR Box for Smartphone Iphone 6 New
ID: 282551275319
Auction price: $65.39
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July 1, 2017 at 08:33AM
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virtual reality headset
virtual reality headset
ID: 253020997640
Auction price: $12.50
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July 1, 2017 at 08:21AM
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US Cardboard 3D VR Virtual Reality Google Headset Movie Games ANDROID iPHONE iOS
US Cardboard 3D VR Virtual Reality Google Headset Movie Games ANDROID iPHONE iOS
ID: 162571624041
Auction price: $0.01
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June 30, 2017 at 12:03PM
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Cardboard VR BOX 2 Virtual Reality 3D Glasses For Mobile Google VR New Universal
Cardboard VR BOX 2 Virtual Reality 3D Glasses For Mobile Google VR New Universal
ID: 352101588038
Auction price: $11.99
Bid count: 0
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June 30, 2017 at 11:44AM
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New HTC Vive Releases For The Week Of 06/25/17
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Spider-Man: Homecoming VR Experience
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This week is extremely light on new Vive releases, most developers and publishers likely making the smart decision to stay out of the way of Steam’s infamous Summer Sale. The big highlight from this week is Zombie Hobby, a zombie shooter with a unique art style that only equips you with household items.
In the meantime, if you missed the previous iteration of this list, you can see those new releases here. And don’t forget that UploadVR has a Steam community group, complete with a curated list of recommendations so that you don’t have to waste any money finding out what’s good in the world of VR.
We also have a top list of the absolute best HTC Vive games — which is updated every few months with the latest and greatest options.
New HTC Vive Releases on Steam
Puttyface, from the3dCrew
Price: Free
Puttyface gives you platform for creative freedom, giving you molds of putty to smash, morph, push, and pull in VR.
Recommendation: It’s a free creative platform so definitely check it out.
Spider-Man: Homecoming VR Experience
Price: Free
It’s finally time to put on the webs and become Spider-Man for the first time in VR. This tie-in experience to the upcoming Homecoming movie gives you just a taste of what it’s like to be Peter Parker, letting you fire off different types of webs and have a close encounter with the villainous Vulture.
Recommendation: Sadly, the Spider-Man experience isn’t really worth checking out even though it’s free. It’s short and uninspired.
Lost Legends: The Pharaoh’s Tomb, from Escape VR LLC
Price: $2.99 (Currently Discounted)
In Lost Legends, you’re trapped in a tomb with an ancient Pharaoh and must figure out how to escape. There are a collection of puzzles you must solve as you seek out the hidden passage out of your predicament.
Recommendation: This is another escape experience worth your consideration, especially at that price.
Block Rocking Beats, from Sander Sneek, Jochem de Klerk
Price: $10.04 (Currently Discounted)
Block Rocking Beats is your virtual sound studio where up to three players can play in a virtual band. You can play, record, and share your creations.
Recommendation: This is a cool and fun social music experience. Grab it if you have interested buddies.
Distant Nightmare, from Field Of Vision
Price: $1.59 (Currently Discounted)
Distant Nightmare pulls you into a dark world of a child’s nightmare. You must ride your bike through the mysterious world to survive the night and wake up.
Recommendation: It’s not expensive and has a solid, creepy atmosphere. Worth a look if you like this genre!
Zombie Hobby VR, from Pointlight Games
Price: $17.99 (Currently Discounted)
There are plenty zombie shooters in the VR ecosystem, but this one has a different flavor. Zombie Hobby forces you to use affordable objects in your daily life as weapons to take down zombies with a unique design style. It looks a little like zombies invaded Superhot VR.
Recommendation: This zombie shooter brings a unique style worth checking out.
TublerVR, from Reto Kolly
Price: $13.19 (Currently Discounted)
TublerVR is an environmental puzzle game where you must help tublers grow, activate bridges to allow passage and collect the rare blue mushrooms.
Recommendation: Don’t grab it just yet but keep an eye on it throughout Early Access.
End of the Road VR, from Barracuda Disaster
Price: $5.99
End of the Road takes you to a dark, misty forest for an atmospheric adventure. Explore your surroundings, unravel its secrets, and survive your circumstance.
Recommendation: Solid atmosphere that’s worth a look if you don’t mind getting spooked.
High clear VR, from FiveStarGames
Price: $13.99 (Currently Discounted)
High clear VR is a badminton experience with realistic physics and a collection of mini-games. There’s a match mode featuring four characters and a funny mode with different styles of play including football and fishing.
Recommendation: If you’re looking to play some badminton this isn’t a bad option.
Trainscape, from Bit Toys
Price: $14.99 (Currently Discounted)
Fancy a few model trains? Trainscape is for you. In this game, you can build a track, decorate with props and buildings, place your trains, and watch them go.
Recommendation: If you’re running out of room for your model trains, here’s a solid replacement.
Gunball, from REDspace
Price: $9.74 (Currently Discounted)
Gunball is an absurd and exciting new sport where you serve up balls and shoot at them to propel them through goals for points. Tap your hand-eye coordination and chase the high-score.
Recommendation: Good arcade fun. Check it out as a party game the next time friends are over.
Ghost Ship, from Gone Coyote
Price: Free
This is a full CGI cinematic VR experience where you get to explore a ghost ship.
Recommendation: It’s a short, 2-minute experience, but hey nothing to lose!
VRTGO, from VRLive
Price: Free
VRTGO is a platform for artists to share their stories and experiences directly with their fans around the world. Here you’ll find 360-degree concerts and other interactive music experiences.
Recommendation: Add this to your collection of VR content aggregates.
New HTC Vive Releases on Viveport
Front Defense, from Fantahorn Studio
Price: $19.99
Front Defense is an arcade-style shooter that takes place in the final days of World War II’s European theater. Duck, dive, shoot, throw grenades, and man-mounted guns as you fight against enemy advances.
Recommendation: It’s a decent concept that doesn’t quite impress.
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New Oculus Rift and Gear VR Releases For Week Of 06/25/17
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Spider-Man: Homecoming VR Experience, from Sony
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There really isn’t much new stuff on the Oculus Home store for Oculus Rift and Gear VR users this week. However, there are plenty of new things to check out over on Steam for Rift users. Bigger stuff should be coming soon while the Summer of Rift promotion continues.
If you missed the previous entry of this list you can see those new releases here. UploadVR has launched the ‘UploadVR PS VR Community’ on PlayStation 4! Join up, find other gamers to play with, and engage in discussions with them.
Also, don’t forget to check out our list of the 9 Best PlayStation VR Games if you need any extra inspiration.
New Rift And Gear VR Releases For Oculus Home
Spider-Man: Homecoming VR Experience, from Sony
Price: Free (Rift)
It’s finally time to put on the webs and become Spider-Man for the first time in VR. This tie-in experience to the upcoming Homecoming movie gives you just a taste of what it’s like to be Peter Parker, letting you fire off different types of webs and have a close encounter with the villainous Vulture.
Recommendation: Sadly, the Spider-Man experience isn’t really worth checking out even though it’s free. It’s short and uninspired.
The Lost, from PocketMemory
Price: $2.99 (Gear VR)
If you remember Dead Secret it was basically a murder-mystery style adventure game. The Lost looks very similar, with a crime scene of its own, although with noticeably less Western-focused influence. It appears to be adapted from a previously released Google Cardboard version.
J Sports VR, from JSports
Price: Free (Gear VR)
This is another Gallery app, which means it wasn’t curated as well as the Oculus Home store. The description page isn’t even in English, but basically this is just a lobby for you to hang out and watch sports videos in.
Recommendation: Skip, most of our audience likely won’t understand what this is about or for.
New Oculus Rift Releases On Steam
Block Rocking Beats, from Sander Sneek, Jochem de Klerk
Price: $10.04 (Currently Discounted)
Block Rocking Beats is your virtual sound studio where up to three players can play in a virtual band. You can play, record, and share your creations.
Recommendation: This is a cool and fun social music experience. Grab it if you have interested buddies.
Distant Nightmare, from Field Of Vision
Price: $1.59 (Currently Discounted)
Distant Nightmare pulls you into a dark world of a child’s nightmare. You must ride your bike through the mysterious world to survive the night and wake up.
Recommendation: It’s not expensive and has a solid, creepy atmosphere. Worth a look if you like this genre!
Zombie Hobby VR, from Pointlight Games
Price: $17.99 (Currently Discounted)
There are plenty zombie shooters in the VR ecosystem, but this one has a different flavor. Zombie Hobby forces you to use affordable objects in your daily life as weapons to take down zombies with a unique design style. It looks a little like zombies invaded Superhot VR.
Recommendation: This zombie shooter brings a unique style worth checking out.
Ghost Ship, from Gone Coyote
Price: Free
This is a full CGI cinematic VR experience where you get to explore a ghost ship.
Recommendation: It’s a short, 2-minute experience, but hey nothing to lose!
VRTGO, from VRLive
Price: Free
VRTGO is a platform for artists to share their stories and experiences directly with their fans around the world. Here you’ll find 360-degree concerts and other interactive music experiences.
Recommendation: Add this to your collection of VR content aggregates.
Tagged with: new releases, Oculus Home, steam
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New PSVR Releases For Week Of 06/25/17
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Arizona Sunshine, from Vertigo Games and Jaywalkers Interactive
Ancient Amuletor, from Ti Games
Spider-Man: Homecoming VR Experience
Cavernous Wastes, from Pounching Kitten Games
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It’s a busy time to be a PSVR fan! There’s a healthy amount of games on offer for Sony’s headset this week, and some of them are really worth checking out. If you’re a fan of shooting things then we’ve got plenty to check out. If you’re a fan of wall-crawling… well maybe still skip Spider-Man VR.
If you missed the previous entry of this list you can see those new releases here. UploadVR has launched the ‘UploadVR PS VR Community’ on PlayStation 4! Join up, find other gamers to play with, and engage in discussions with them.
Also, don’t forget to check out our list of the 9 Best PlayStation VR Games if you need any extra inspiration.
Arizona Sunshine, from Vertigo Games and Jaywalkers Interactive
Price: $39.99 (currently discounted)
If you’ve been craving another full FPS following Farpoint then Arizona Sunshine is here to answer the call. Wake up in the middle of a zombie apocalypse in the heat of the Arizona desert and make your way through its canyons as you fend off hordes of the undead. Supports PS Move, DualShock 4, and the PSVR Aim Controller.
Recommendation: The game’s definitely watered down from its PC release, but it’s still a lot of fun. Grab it.
Ancient Amuletor, from Ti Games
Price: $19.99 (currently discounted)
A tower defense game where you are the tower. Choose from a handful of classes and defend a series of crystals from incoming enemies using guns, spells, or a bow and arrow. Cooperative multiplayer for up to four people gives the game a social edge and the PlayStation Move controls put you in the experience more completely.
Recommendation: Amuletor is fun, though it’s a little light on content.
Spider-Man: Homecoming VR Experience
Price: Free
It’s finally time to put on the webs and become Spider-Man for the first time in VR. This tie-in experience to the upcoming Homecoming movie gives you just a taste of what it’s like to be Peter Parker, letting you fire off different types of webs and have a close encounter with the villainous Vulture.
Recommendation: Sadly, the Spider-Man experience isn’t really worth checking out even though it’s free. It’s short and uninspired.
Cavernous Wastes, from Pounching Kitten Games
Price: $9.99
This one’s probably going to slip under your radar, but if you like six degrees of freedom (6DOF) shooters then it may be worth checking out. Jump into a vehicle and explore maze-like caverns, fighting off enemies. Visually it’s not very impressive but its gameplay could be a winner for the right person.
Recommendation: Fans of the 6DOF shooters should check it out.
Tagged with: Ancient Amuletor, arizona sunshine, new releases, Spider-Man
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NEW NIB Virtual Reality VR Headset 3D Glasses for Smartphones Astoria
NEW NIB Virtual Reality VR Headset 3D Glasses for Smartphones Astoria
ID: 371998684126
Auction price: $24.99
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July 1, 2017 at 06:48AM
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Gunheart Developers Showcase Full Locomotion And Teleportation Movement Options
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Gunheart is a high-quality upcoming cooperative VR shooter from Drifter Entertainment coming to Rift and Vive later this year. When we got the chance to go hands-on with the game last month we loved the inventive setting, creative weapons, and solid gunplay, but felt a little underwhelmed by the focus on teleportation-only movement.
Luckily it looks like that’s only one of the movement options in Gunheart according to this new development video from the team. You can see more details in the video below:
In the video we can see teleportation still used as an option, especially for getting up onto tall structures, but there is a new “Strafe” feature now as well. This lets the user move around the environment freely and even sprint at a higher speed if needed. Mixing the two together will help players be more agile than ever while avoiding the swarms of enemies.
You can see more from Gunheart in the gameplay announcement trailer below. Let us know what you think of what you’ve seen so far down in the comments!
Tagged with: Drifter Entertainment, Gunheart
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Best adult apps in VR
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Finding adult apps for VR is easy, finding awesome adult apps in VR can be more difficult.
Porn in VR is all over the place these days. In fact, all you have to do is a quick Google search and you'll find plenty of websites and apps that can give you what you're looking for. Not all adults apps are awesome though. So instead of slogging through the internet and hoping you find an awesome app, we've done the work for you. Whether you are looking for something to play on Gear VR, Daydream or Oculus Rift there are great options to choose from when it comes to the best apps in VR for adult entertainment.
Badoink VR
Badoink VR was one of the first places that you could find adult content in VR. They've got tons of videos that you can access, in a variety of genres. Now, for the most part you will need to pay to access the videos you want, but you can check out teasers of the video you are interested in.
They've really gone all in with their VR content. You can find dozens of different videos, and they even offer to send out VR headsets when you sign up for their service. They also separate the type of videos you can access by category so that you can easily find exactly what it is you're looking for.
Pornhub VR
Anybody who enjoys adult entertainment on the internet has head of Pornhub. What you might not have realized quite yet is that Pornhub also has roughly a ton of adult entertainment available for VR. You can find what you're looking through by just scrolling through the website, or choose the category that best fits your interests.
They've got tons of options for the videos you want to watch too. You can choose between amateur and pro videos, choose your duration, and of course decide on exactly what kind of porn it is that you want to watch. You do need to be careful though, because their navigation can accidentally drag you away from VR videos into normal adult entertainment.
Sex like real VR app
The next app on our list today is the Sex like Real VR app, and it is head and shoulders above the rest. The Sex like real VR app delivers tons of content, in an actual app format. It pulls content from other websites and gives you a far superior user interface than we've found anywhere else on the internet so far. It's available for almost every VR headset currently out there, missing only PlayStation VR, and Daydream.
One of the biggest perks with Sex like Real, is that you can access your content streaming. You don't need to download anything but the app itself to access what you want to watch. Since it pulls videos from around the internet, you also get access to better content and more of it than any other site we've managed to find.
Fulldive VR
Currently only available on Cardboard and Daydream, Fulldive VR is a very capable video player that gives you access to a huge catalog of videos, including plenty of 360 degree adult videos.
This app delivers a pretty awesome experience for anyone who only has access to phone based VR headsets. You're able to watch videos you've downloaded to your phone, or check out your favorite websites to watch streaming videos, and that includes YouTube and all of it's content Seeking out Fulldive's adult content is extremely easy to do, since they have a category system in place which includes a 'Sexy' section.
VirtualRealPlayer
Virtual Real Player is one of the more accessible players for adult content, because it's available for almost every VR headset. That's right, you can use it with Gear VR, Daydream, HTC Vive, Oculus Rift, and even PlayStation VR. It's used specifically for use with content from VirtualRealPorn, a website which offers streaming or downloaded content.
They offer a fairly wide selection of videos, but they've gone above and beyond too. If you have a favorite accessory for porn in VR, they have an interactive section and you can even narrow it down by accessory. Their sorting system in general is pretty robust, letting you search by length, date, title and then letting you filter those results even further. That being said, you will need to pony up for a membership in order to access everything that they offer.
Do you have a favorite?
The big thing to remember with adult apps in VR is that there are always more of them showing up. We hadn't even noticed Sex like real until very recently. As we move forward we're going to see more fantastically done adult apps for VR, but until then, these 3 should certainly get you by. So is there an adult app we missed? Let us know about it in the comments below!
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Playstation VR Bundle Virtual Reality PS4/PS4 Pro PSVR Charger, Case
Playstation VR Bundle Virtual Reality PS4/PS4 Pro PSVR Charger, Case
ID: 332287347586
Auction price: $475.00
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June 30, 2017 at 11:23PM
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SAMSUNG Gear VR Virtual Reality w/Controller - Latest 2017 Model - New in Box
SAMSUNG Gear VR Virtual Reality w/Controller - Latest 2017 Model - New in Box
ID: 182640749045
Auction price: $32.02
Bid count: 11
Time left: 2h 40m
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June 28, 2017 at 07:38AM
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Palmer Luckey gives monetary middle finger to Facebook and Oculus
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Palmer Luckey, co-founder of Oculus virtual reality, gave his old employers at Oculus and Facebook a huge middle finger this week by donating thousands of dollars to a VR project that makes Oculus-exclusive VR games playable on its competitor's VR device, the HTC Vive.
The creator behind Revive, a pet project aimed at breaking down exclusivity barriers for VR systems, confirmed Thursday that the big jump in donations per month on his Patreon came from Luckey.
Luckey parted ways with Oculus and Facebook in March following the revelation that he was a Donald Trump supporter and had previously said some negative things about Hillary Clinton. He later denied this after his departure. Read more...
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SunnyFair 3D VR Headset Virtual Reality
SunnyFair 3D VR Headset Virtual Reality
ID: 302368402865
Auction price: $23.50
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July 1, 2017 at 04:19AM
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Hands-On With Valve’s Knuckles Prototype Controllers
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Editor’s Note: Valve has started shipping the prototype Knuckles controllers to select VR developers in limited quantities. UploadVR hasn’t gotten its hands on a pair just yet, so we’ve reached out to the development community to see what they think. This article is a contribution from Denny Unger, Co-Founder, CEO, and Creative Director of Cloudhead Games, the studio behind The Gallery: Episode 1 – The Call of the Starseed and Episode 2 – Heart of the Emberstone.
User interfaces in virtual reality start with your hands. We know that now with the Oculus Touch and the HTC Vive, but even when VR was simply a screen strapped to your head many felt that hands were the future. We began to develop The Gallery on the first Oculus devkit with the Razer Hydra (a Sixense technology) to deliver surrogate hand tracking and body presence back in 2013. And when Valve invited Cloudhead and the first wave of developers to see what would eventually be known as the Vive, Valve showed a commitment to that same vision. Now Valve has invited us and a new wave of developers to begin working with their latest prototype—the SteamVR Knuckles, a wearable VR controller that tracks not just your hand, but each finger too.
Back in 2014, we didn’t realize exactly how accurate SteamVR tracking was—the whole notion of roomscale VR was almost incomprehensible. Up until that point, there was still some motion latency in VR, so you never felt completely attached to the actions in your hands. But once the SteamVR Lighthouses started tracking objects in a 3D space, it was a deep and immediate connection of, “Holy crap, that’s actually my hand in VR.”
Our goal then was to deliver an experience where the player doesn’t have to think about the controller, and has only natural, gestural interactions. We wanted to demonstrate why this kind of input—your hands themselves—was meaningful. When we received our first Vive devkit (wired at the time) we were taping them to our hands in order to feel more immersed, and we even spoke to Valve about crude ways they could strap the controller on.
Those early Vive prototypes already showed an incredible level of fidelity, capable of measuring the tiniest fraction of a movement. It’s like the Moore’s Law of motion control; each incremental improvement in tracking brings with it new possibilities. So as soon as you have that kind of fidelity with your hands in VR, you need your fingers to be more purely represented. And that’s what the Oculus Touch started to do by bringing capacitive, gestural input to the controller.
Where Touch differs from what the Knuckles offer, however, is that you’re still pushing a binary button in the end; Touch feels more grounded in traditional gamepad design. Specifically, you always feel like you’re holding something with buttons—and that works perfectly for gun games and sword games. But the Knuckles take that further by removing the abstractions of first-gen VR inputs. Even though it looks like a more complicated device, it’s actually a much simpler one.
With the Knuckles, you’re not holding a controller; it simply straps to your hand and rests in your palm. If you relax your hand into a natural flex, the controller stays put and keeps tracking your fingers. If you reach out to grab an object in VR, your hand wraps around the base of the controller, giving a tangible feeling of grabbing something. That physicality is something you don’t get from data gloves, or vision based inputs without any device, and that feeling can then be fine-tuned with haptic feedback. Plus, you’re not passing around a sweaty data glove between your friends.
When reaching out to an object with the Knuckles, I’m not thinking about the controller I’m holding in my hand, because I’m not holding one. I’m not thinking about how to use my fingers either, because they’re not assigned to a button press. I’m not even thinking about my hand, and that’s where the magic comes in—I’m just thinking about grabbing the object, as I would in real life. That entire grasping motion is represented in VR, whether I pinch with two fingers, scoop with my hand, or close my fist around it. The Knuckles track your fingers by the distance they are from the base of the controller (your palm), and represent that movement in VR. It’s second nature.
As developers, when we receive prototype hardware like the SteamVR Knuckles, it makes us want to push the capabilities. In the past, that’s meant radically rethinking our stack of interactions and locomotion systems—virtually redesigning the game. We’ve written about what these kinds of changes have meant for The Gallery in the past, but the long story short is that new controllers like the Knuckles aren’t just affecting the complexity of interactions. We now have new possibilities for game mechanics and design that haven’t and couldn’t have been done before. It’s to be seen how these controllers will impact Heart of the Emberstone in September, but they’ll be a core focus in designing Episode 3.
Think of an interface-heavy app like Tilt Brush. Dials can be intuitive, but using your fingers is organic. There’s a possibility for gestural movements to call functions and navigate dense data; there could be an entire language built out of using your hands to manipulate paint brushes and pencils and sizes and colors. Once you take the mental load of an interface off the player—once they stop thinking about the controller—you can leverage that partition into experiential design and organic controls.
The kind of technology that the SteamVR Knuckles offer is not just impactful to the future of input in gaming, but also the future of output. I can go to a social VR space and point to something, or offer a peace sign, or tell somebody to hang loose without having to think about it. The controller doesn’t guess your gesture, or snap to a new position, it represents your fingers based on the distance it calculates. The more natural and intuitive the interface, the less we think about hardware. And the less we fixate on hardware, the more present we can be in VR.
Prior to the Knuckles, hardware developers were looking for something that would be more broadly accepted by the general public. Something that resembled a Wiimote, like the Vive wands, or something that when put together resembled a gamepad, like the Touch controllers, meant that VR input was familiar. Strapping an alien device to your hand in first-gen VR would have been too much too fast. But I think it took the evolution of those two controllers to get VR to the point where the public could be comfortable with the idea of a controller strapped to your hand.
There are so many moments in life in which using your hands is a vital part of the experience. There are implications for education and communication—with audiences who don’t generally understand videogame controllers—because the SteamVR Knuckles open the door to that broader audience. These are pick-up-and-play controllers where you don’t have to think about the input, you just reach out and interact in virtual space.
User interface in virtual reality starts with your hands. And once users are empowered in that way, and don’t have to be told how to use the technology, the next generation of virtual reality is here.
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This is a guest post not produced by the UploadVR staff. It’s a contribution submitted by Denny Unger, the Co-Founder, CEO, and Creative Director of Cloudhead Games. No compensation was exchanged for the creation of this content.
Tagged with: Knuckles, prototype, valve
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Virtual Girlfriends Are a Thing at Tokyo VR Show
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Social has the potential to be the killer app in VR—enabling us to connect with others on a level that more closely mirrors human interaction, all with a strong sense of presence (that feeling of truly being transported somewhere else).
We’ve seen the ability to connect with Facebook friends from across the globe or let kids slime each other in virtual Nickelodeon worlds.
But at one virtual reality and augmented reality exhibition in Tokyo, VR can also be used to go on a date with a young woman who whispers sweet nothings into your ear.
Demoed by Japanese firm FutureLeap, the intimate immersive experience has a young model kneeling on a fluffy carpet while she tosses balloons in the air, blows bubbles, and flirts with an attendee wearing an Oculus VR headset sitting some six feet away in a chair.
Imagine VR arcades and centers around the world that allow you to attend meetings in VR teleconferencing rooms with a client across the globe. Instead of spending thousands of dollars on travel or wasting natural energy resources for a quick international meeting, meeting in VR may just be the better alternative. Retailers could also use the technology to interact with customers for marketing or customer service.
The social aspect of VR is only going to improve with time. Pushing us all to further connect with others around the world. And it’s that human connection that matters more than just about everything else we can expect from virtual reality.
Image Credit: AFP
The post Virtual Girlfriends Are a Thing at Tokyo VR Show appeared first on VRScout.
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Sketchfab Favs: Dark Souls And Summer Splashes
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Every week VR artists are making amazing new sculptures using tools like Tilt Brush and Oculus Quill. These elaborate artworks go beyond what’s possible in our world, often creating entirely new ones. It would be a shame to let these go to waste, so we’re highlighting four awesome new pieces featured on 3D model site Sketchfab that we’ve come across recently.
This week we’ve got a nod to Dark Souls and some great summer scenes.
A Bigger Splash, by Miguelangelo Rosario
Summer’s here! Or at least it certainly feels like it with this lovely little scene built inside Gravity Sketch. We love the reflections in the window suggesting this is just one small part of a larger Californian setting.
Ancient Civilizations, by Nick Ladd
If you want someone that can demonstrate the immense detail and beauty that’s capable with Oculus Quill then look no further than this astonishing scene from Ladd. The detail on the ancient artifact is incredible.
Dancer of the Boreal Valley, Artem Shupa-Dubrova
Dark Souls might not have ventured into VR yet, but this brilliant piece made inside Tilt Brush shows you just how scary its many enemies would be up close. No element has been spared in bringing the dancer to life. Nice work.
Enter the Rift, by Nick Ladd
Here’s a bit of inception for you. Why not look at the Rift inside your Rift? This great snapshot of current VR technology was built inside Quill using the very tools you see here. My head hurts. Have I gone too deep into VR?
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‘Vive N Chill’ Cooling Solution for HTC Vive IndieGogo Campaign Now Live
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ViveNchill, the intriguing new bolt-on dual-fan cooling solution for the HTC Vive, has begun its crowdfunding campaign on Indiegogo.
We wrote recently about a new prototype solution to alleviate “sweaty VR face” syndrome and, as promised, we’re letting you know that the crowdfunding campaign for the system has gone live via IndieGogo (the originally stated Kickstarter campaign has hit some delays apparently).
VivenChill uses a dual fan coling system that, instead of venting hot air from the inside of the HTC Vive headset, blows air over the top of the user’s head. The idea is that the solution dissipates heat from bloody circulating around the rest of your face and, in theory, alleviating sweaty faces and foggy lenses whilst you’re immersed.
I wrote at the time that I was a little sceptical, but the team at RedRotor behind ViveNchill are adamant that the final solution was born from “extensive testing” and that the entirely external design avoids dry eyes and poor air flow of their earlier vented prototypes. The new campaign page cites some studies which highlight blood circulation whilst the body exercises and “directing air at and over this crucial part of the body, the ViveNchill helps reduce your overall temperature.”
We can’t vouch for this in any way unfortunately, as we’re yet to arrange a review unit (we’re working on this) but given the early bird prices for a single unit are being offered via IndieGogo for $20 plus shipping, there are probably quite a few people out there willing to give it a shot.
Let us know if you’re thinking of backing the project and we’ll let you know when we get our hands on a unit to judge its effectiveness.
The post ‘Vive N Chill’ Cooling Solution for HTC Vive IndieGogo Campaign Now Live appeared first on Road to VR.
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5 Takeaways from VRTO that will Help to Guide VR Forward
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The VRTO Virtual & Augmented Reality World Conference & Expo just wrapped up Monday night in Toronto. The two day conference was packed with simultaneous, back-to-back presentations and workshops from industry leaders such as Microsoft, Google, AMD, The VOID, IMAX, Two Bit Circus, Secret Location, Globacore, Quantum Capture, The Canadian Film Centre, and many more. By the end of the conference, 5 themes on what will guild the VR industry forward, became glaringly clear.
The VR Industry’s Unique Culture Will Fuel Innovation
The concept of virtual reality itself magnetizes a certain person. This is the budding technology that innovators, dreamers, and creators see as the mechanism for changing lives. Rikard Steiber, President of Viveport and SVP Virtual Reality at HTC, is constantly sharing his belief that VR “will change the world.” This is our rallying cry around a technology that is in essence a magic hat that a mixing pot of people are building for. And this blend of people is creating a special industry culture.
We need to nurture this culture which is even more apparent when industry leaders converge into conferences like VRTO. Pulkka, Executive Producer for Attractions at Two Bit Circus, and conference speaker, told me about the Two Bit Circus culture. They have a “maker spirit in the team”, a culture of “engineers of fun: who “test new experiences regularly by trying them out with audiences, and then refining them.” And the Two Bit Circus culture is one they want to extend to the consumer as they look to open up multiple locations. Pulkka’s message that he wanted to get across at the conference is that they are “looking for like minded people to meet and talk about the space.”
With technology evolving so rapidly, in my own talk at VRTO on how to monetize VR, I warned attendees to steer clear of innovating for VR. We are in an industry that needs to maintain a focus on solving for the jobs to be done, not the technology, and we also have to preserve our culture of people rallying behind changing the world. Focusing solely on sales gratification will tarnish the culture and hinder its innovation. James Jensen, Co-Founder and Chief Visionary Officer at THE VOID, also spoke at VRTO. The VOID builds experience that make you feel as if you’re stepping into a dream. And, with a vision like that, they need to build their own Rapture technology solutions to support it, since no consumer product can do the job to the level that they envision. As leaders in the LBE space, this propels consumer expectations, and copycats, forward. It’s the culture that’s driving the innovation, and building their powerful brand.
It’s Different in Canada
The snippet of this image is included for suggestion on placement in the article only – the actual file has been sent as an attachment. I suggest using either of these for the top of the ‘It’s Different in Canada’ section. Both are of MasterpieceVR.
In Canada, the public and private sector are working together to grow the industry.
Under Ana Serrano’s leadership as the Chief Digital Officer of the Canadian Film Centre (CFC), her Team is drive Canadian innovation with a blend of government, corporate and private funding, paired with four activities which reinforce each other. First, they are investing in technology and content creating companies for VR, AR, MR and more. Second, they’re running labs on a range of capabilities in the ecosystems. And, they’re working in the space themselves to build expertise and learnings, as well as sharing their own research findings, in their new quarterly Pulse on VR study that is posted free for the industry to access. Serrano highlighted that the study proves Canadian companies are already monetizing VR.
Experiences like the collaborative 3D sculpting platform Masterpiece VR featured at VRTO, would not necessarily come to life without the CFC’s contributions.
Another Canadian group driving the industry forward for VR innovators, with a significant amount of government backing, is the Screen Industries Research and Training Centre (SIRT.) VRTO speaker David Dexter is their Operations and Business Development Lead and has worked with major brands like AMD and Secret Location on uncovering solutions for a range of opportunities, such as the inclusion of photorealistic environments, the use of virtual humans, and the development of increasingly interactive volumetric experiences.
The snippet of this image is included for suggestion on placement in the article only – the actual file has been sent as an attachment. I suggest using either of these near Keram’s quote. He is the founder of VRTO.
It’s not just the collaboration and support from government-backed groups. Keram Malicki-Sanchez, Founder and Executive Director at VRTO Virtual & Augmented Reality World Conference & Expo, credits an aggregation of three unique factors that are helping to drive the success of VR in Canada. It’s “the combination of multiculturalism, government subsidized arts and technology innovation programs, and in Toronto particularly, this model of artist run coops that make the power tools available to artists.” This is helping to “discover new uses and applications for the research and the development that they are doing, which I think is really critical to allowing not just technologies but an entire media to discover it’s broader purpose.”
Partner Up
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Corporate Vice President of Alliances for AMD, Roy Taylor, flew in to speak at VRTO. But one of his main goals of attending was to “listen, and to learn.” The curiosity of AMD’s charismatic leader also runs deep in AMD’s way of doing business, to monetize VR. Curious to access insights on each of the challenges that will need to be solved for the range of end-users of VR, AMD is offering their product and dollars to partners, in exchange. They’re being offered to help a range of content developers working on everything from medical-related solutions, to a VR experience for the epic Baahabali franchise. The range of content that they are associated with, alone, can empower them with insights on how different consumer groups want to experience VR, through to how to retrain the brain with VR, along with all of the relevant use cases for their growing number of product. And of course, they are getting insights from partners of hardware used to create and experience VR. They’ve even partnered with the CFC on supporting the Masterpiece VR project.
One of AMD’s focuses right now is to better understand the new needs of out-of-home VR businesses, such as allowing for the best playback performance. Taylor is looking to partner with “as many location- based [entertainment centres] as we can scale up to.” They’re already engaged with a few hundred locations in each of the US, Europe and China. Because of the insights they’ve been gathering in field, AMD are working on a concept code-named “LOVR” for location-based VR, that will be an industrial design PC able to withstand industrial temperature ranges and more, based on the needs they’ve identified.
And we can learn exponentially faster with AI. AMD’s Taylor was also clear that “ No way can we develop VR, without at the same time develop artificial intelligence and deep neural networks.” Some interesting partnerships can be developed between the VR and AI industries.
Out-of-Home VR Is Being Monetized, And There Are Ways To Solve for Its Challenges
This image is an option.. however I suggest using one of an IMAX VR Centre. It’s the best of the panel shots available. There is a panelist on the right side in the attachment (not below) that had an unfortunately awkward time on stage not being able to answer the questions being asked. If you do use this, from left to right: Charlie Fink (moderator), Joel Zika, Ed Callway, Eyal Kleiner, Aaron Pulkka, James Jensen.
Canadian-born IMAX, The VOID, and the hundreds of VR arcades popping up world-wide, are proof that out-of-home VR has a range of business models that work. Greenlight Insights Analyst, Colin McMahon, is naturally seeing an increased interest in developing them, calling out the Canadian city of Montreal being a new hub of experience development.
But moderator Charlie Fink called attention to the labour, through-put and guest count peak and valley challenges that still need to be solved. Labour is expensive, and right now quite a few people are needed to facilitate the right guest experience. While out-of-home VR has multiplayer options, there are often wait times during peak days. And these locations need to solve for the low traffic outside of the Friday evening to Sunday evening rush.
To solve the problem, IMAX’s Kleiner spoke to the importance of testing in their VR Centres. They’re testing what groups are more profitable to sell to, late-night eSports, dynamic pricing, unique pricing by experience, and even turning their spaces into education centres during the day. The VOID also suggested there may be a solution for integrating more of some of the employee roles, into avatars in the experience itself.
Pay Attention to Untapped Markets
The snippet of this image is included for suggestion on placement in the article only – the actual file has been sent as an attachment. Moses Znaimer is a media visonary who has hand a significant influence on the landscape here, and he continues to innovate.
Canadian icon Moses Znaimer also graced the stage at VRTO. His way of thinking has allowed him to build countless successful innovations ranging in medium, playing a major role in building, and evolving, the country’s media landscape. After his talk, a camera crew followed him around as he got hands-on with the range of VR, and AR, content and technologies being showcased. We sat down to talk about how VR will shift the entertainment landscape once again, and for more markets than most content creators are building for right now.
A handful of Znaimer’s media innovations engage boomers, and he sees a great opportunity to build VR solutions for them. His message was clear. “I want to dispel this idea that boomers aren’t interested in kicks, they’re not interested in ‘wow moments’, they’re not interested in deeply shallow things…and they are definitely not slow to adapt.” What will drive adaptation? Znaimer shared the insight that technology that helps Boomers connect more with their family, and friends, is game changing.
This is just one of the audiences that is currently virtually untapped with VR entertainment, and research will tell you there is strong interest from Boomers in a range of types of content. Uncover new segments of consumers to help drive VR forward, and avoid just looking at the obvious demographic splits to more specific experiences consumers have that could benefit from innovative content. AMD’s Roy Taylor cleverly called out our perceived feeling of time distortion in VR, “has promise for long term flights.”
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New Canbor Virtual Reality Headset with Controller
New Canbor Virtual Reality Headset with Controller
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Auction price: $27.99
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Oculus Studios’ Augmented Empire Gets A Release Date
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Lone Echo isn’t the only big Oculus Studios title releasing next month; Coatsink’s Augmented Empire is also on its way to Gear VR.
The turn-based strategy game is releasing on July 13th, the studio confirmed today. Augmented Empire is set on the fictional island of New Savannah, where citizens are divided up by a class system. You follow a band of rebels as they make their way across the island, but really you’ll play as a mysterious chartacter that watches the action from their comfort of their own office — a little like the VR integration in Mike Bithell’s Volume — interacting with the environment around them.
You can check out the game for yourself in this new launch trailer.
We’ve gone hands-on with the game already, and it’s looking like a treat for hardcore gamers looking for something to sink their teeth into on Gear. That’s a rare find not just for the platform but for VR in general. Played with either a gamepad of the Gear VR controller, you’ll find over 10 hours of gameplay with 26 different millions in 60 environments. You’ll have six chartacters to command and upgrade.
Earlier this week Coatsink announced an impressive cast for the game, including the likes of Nick Frost from Shaun of the Dead and Kate Mulgrew from Star Trek: Voyager.
Augmented Empire will cost $9.99/£7.99 at launch.
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Best games for Google Daydream
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What are the best games for Google Daydream?
For many people, Daydream View is more than Google's take on VR. It's the first VR headset for a lot of Pixel owners, and that means there's plenty of room to explore and have some fun. It also means there are a lot of apps in the Play Store asking for some money from you without a whole lot of assurance that the game will be worth the cash.
While there's plenty of fun to be had with the free apps available for Daydream, some of the other experiences are on an entirely different level. Here's where you need to start if you're looking for quality games for Daydream.
Hunter's Gate
If yoyu're a fan on dungeon crawlers, you'll like Hunter's Gate. Choose between the hunter or the sorcerer, and take down hordes of evil creatures as you run through a series of maze-like levels from a unique, almost 2.5D perspective. Your Daydream Controller gives you control of a set of crosshairs you can use to guide your character's fire, and as you complete levels you can enhance your character to better handle the next wave of baddies.
The best part of this game is the potential for multiplayer raids. This game is being updated on a weekly basis with new content, and all of it is aimed squarely at giving you a greater challenge and encouraging you to play with friends.
The Arcslinger
As the squire to one of the greatest warrior heroes in the land, you've got a pretty sweet gig. That is, until he dies through totally no fault of your own and it's up to you to save the town from bandits and monsters! Take up arms with your Daydream Controller as your trusty pistol and learn about Arc magic as you shoot your way through an amusing storyline filled with weird and wonderful characters!
Danger Goat
The premise of this game is silly but simple. Navigate your goat through a 3D maze so that it might enjoy some tasty flowers along the way. If you fail to overcome obstacles along the way, which mostly happens by tilting thge world with your Daydream Controller, your goat will be blasted into space by a rogue rocket.
The unique level layout and fully spatial controller functionality make this puzzle games infinitely more complex and enjoyable than it may look at first glance. Danger Goat is perfect game for Daydream, and should absolutley be a part of your library.
Keep Talking and Nobody Explodes
There's a bomb in front of you, and you need to disarm it before the timer goes off. One problem though — you have no idea how to disarm a bomb and one wrong move will end it all. You're going to need help with this one, and the only way you're going to get that help is by talking to someone with the manual to all of the explosives. This is a co-op party game, and usually works best if someone prints out the explosives manual, but if you're looking for a fun party game this is absolutely something you need to have in your library!
Gunjack 2: End of Shift
Few game developers have taken over the VR world like CCP Games with their Eve universe. The latest, Gunjack 2: End of Shift, brings the space shooting adventures exclusively to Daydream. Look around in the headset to find enemy drones, point your massive side cannons with your Daydream Controller, and work with your fellow Gunjacks to keep your ship safe from wave after wave of attacks.
This is an intense shooter that keeps you on the edge of your seat through the whole game. It is without a doubt one of the best games you can get on Daydream today.
Evil Robot Traffic Jam
This is a clever take on Tower Defense gaming, done well in VR. Evil Robot Traffic Jam puts you in control of a robot arsenal bent on destroying all of the vehicles trying to pass through your turf. Drop turrets, score power-ups, and be prepared to rain down fire on anything trying to slide past you.
Evil Robot Traffic Jam has a fair bit of challenge to it, but it otherwise a great game for all ages.
Hello Mars
While not exactly a game, giving anyone a tool to explore the stars and learn more about the cosmos is a lot of fun. In VR, this space exploration app gives you a guided tour of NASA's experiences on Mars. You can observe from orbit, descend to the ground through the "seven minutes of terror" and take a look at some incredible scenes captured from the surface.
Even if all you do is stare in wonder for a few minutes, this is a thoroughly enjoyable experience for every age.
Need for Speed: No Limits VR
Racing in VR is a little weird because you're using the small Daydream controller for steering and drifting, but Need for Speed: No Limits VR makes this experience great. This game places you in an underground racing adventure where you need to avoid the police and complete races to increase your cashflow. Use that cash to buy better cars and upgrade them as you see fit, until you are without a doubt the best racer out there.
This is a fantastic game for feeling like you are right in the drivers seat. Check out our full review for more details!
Wands
Arm yourself with your favorite spells, and journey into the catacombs for a one on one dual against fellow sorcerers! This is one of few Daydream games focused directly on competitive multiplayer, and it works so well in this game. Your strategies and how quickly you cat switch between spells with your Daydream controller will determine who wins. All you have to do is make sure that wizard is you!
Visually this game is a lot of fun, and once you're able to try out the spells that work well for you this will quickly become something that keeps your in VR for quite a while.
Virtual Virtual Reality
In the future AI Robots have taken over and one of the few jobs for humans is to act as Artisinal Human companions to robots who need help with something. If that sounds completely off the wall and ridiculous, you'd be right. Virtual Virtual Reality is a fun and absurd game based around having you complete tasks for your employers, and possibly rebel against them if you are so inclined.
A mind bending experience that has layers of ridiculous levels to keep you occupied, this is a great game for anyone who enjoys laughing at their games in VR. Check out our full review for more details!
What's your favorite?
With new games and apps being added to the Play Store each week, there are bound to be plenty more additions! Is your favorite game for Daydream on our list? Is there an excellent game we need to check out? Be sure to leave a comment below and let us know, or check out the forums.
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Lenovo is making a camera specifically for YouTube's VR180 format
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Virtual reality (VR) is undeniably cool, but think about just how much of the experience is wasted. Total immersion requires a complete sphere of video ("360"), but humans can only see roughly half of that experience at any given moment.
That's why YouTube announced VR180 a bit ago, the idea being if you cut the VR "world" in half, you can boost the quality of the experience significantly, and most of what you're getting rid of the user isn't seeing anyway.
Now all the format needs is actual support, and that's underway. Lenovo announced it would be the first Google partner to debut a VR180 camera. The new Lenovo camera can fit in your pocket and is meant to be as user-friendly as a point-and-shoot. Read more...
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SHINECON VR Box Goggles 3D Glasses Virtual Reality Headset + Bluetooth Control
SHINECON VR Box Goggles 3D Glasses Virtual Reality Headset + Bluetooth Control
ID: 152606393372
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Facebooks ads: How SMBs can get enterprise results
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With more than 1.9 billion monthly active users worldwide, Facebook provides vast opportunities for any kind of business with any size of budget to reach the widest range of its target audience. No wonder so many marketers consider Facebook Ads a great opportunity to attract more customers directly to their applications.
But of the over 70 million businesses registered on Facebook, only 5 million of them actively use advertising on Facebook to promote their products and services. This mean there’s a lot of room for market growth and development.
The progress of Facebook advertising is aligned to help companies succeed quickly in this emerging market. As Facebook regularly releases new features for advertisers (as in constantly), companies must be able to quickly adapt to new ad trends to stay ahead. For example, the carousel ad format significantly increased user engagement through a more interactive feed and improved ad performance compared to traditional single-image link ads. This allowed advertisers to considerably expand their prospective audiences.
As reported in the first Quarter 2017 Earnings Call, Facebook is currently investing heavily in video, looking to draw user attention away from television and other traditional media. They recently launched mid-roll video ads and now their efforts are focused specifically on virtual reality as a new ad-powered revenue stream. According to Mark Zuckerberg, Facebook has developed new computer vision tools that can apply the style of a painting to a photo or video, which will help make the camera the first augmented reality (AR) platform. The goal is to give developers the power to build various AR tools into the camera so more people can experience it on their phones. Creating the first open camera platform is a huge step forward, and Facebook intends to keep pushing the AR envelope.
Facebook is also exploring the creation of its own original video content with commercial breaks, similar to TV shows. Another potential driver of sales growth on Facebook may come from the development of new features, such as sports broadcasts and music services.
According to the latest eMarketer research, in 2017 Facebook is expected to capture 20 percent of the digital advertising market in the U.S., and Facebook’s share in the display advertising market will grow to 39.1 percent. This trend is likely to continue in the foreseeable future, and we may indeed see a new digital revolution very soon, with Facebook advertising becoming an essential element of any financial structure.
Pay for quantity, pray for quality
Facebook is a powerful tool for driving traffic and can help any business convert this traffic into customers if used correctly. However, building an effective paid acquisition strategy may be a daunting challenge, since producing high-quality Facebook Ads requires knowledge, skills, and experience. Creating, structuring, and launching Facebook ad campaigns is a never-ending process. Moreover, it is always difficult to predict what kind of creative will strike a chord with the audience or when its potential will be exhausted. No matter how good they are, creatives need to be constantly monitored and updated, which takes a significant amount of time from media buyers and designers.
This presents an additional challenge especially for small and medium businesses. For SMBs, acquiring users on Facebook at the enterprise level is exceptionally difficult. As a rule, such businesses have little expertise in paid user acquisition, so they are forced to resort to external contractors, requiring significant effort and complicated arrangements. For their part, large advertising agencies are hesitant to work with SMBs, since this is not a high revenue generator for them. As a result, many advertisers consider driving Facebook traffic complicated and inefficient.
When it comes to effectiveness assessment, it is always difficult to get a precise picture of the sales funnel. Measurement is critical for every business. Marketers, whether using their own in-house media buying team or working with freelance media buyers, can hardly get detailed and accurate analysis regarding how much traffic eventually turned into customers. The number of impressions, clicks, or even downloads does not ensure subsequent purchases. This makes it impossible to objectively evaluate the results of an advertising campaign, and the entire process is like groping around in a dark room. Getting both quality and quantity there requires alternative payment models, providing the opportunity to mitigate possible risks from ineffective ad campaigns.
The next wave of advertising innovation
The best solution to the problem is to build an environment for transparent, secure, and flexible collaboration between mobile app advertisers and media buyers. Facilitating access to Facebook advertising tools would open up more possibilities for businesses to reap the benefits of Facebook’s resources. The more easily businesses can adopt new Facebook features, the more prospects they will find on Facebook, leading to more of them joining this growing network.
At Appness, we believe that all types of businesses can benefit from simplified access to the Facebook human cloud: freelance media buying talent and performance agencies ready to share their insights, local expertise, creatives, and more. To address these needs we have created a platform that provides enterprise-level media buying and management services even for SMBs, so that any advertising campaign can be tailored to the particular business needs. For advertisers, this means brand-safe technologies, access to the human cloud, full control over creatives, and the opportunity to pay for real business results. For their part, media buyers get access to direct Facebook offers, a creatives media library and useful tools for easy creating and scaling ad campaigns. This is a crucial step towards building a progressive advertising community and transparent collaboration with a win-win outcome.
According to Sheryl Sandberg, COO at Facebook, their main goal currently is to build meaningful connections between businesses and people. From this we may conclude that the future of market development is in creating innovative products and platforms helping all kinds of businesses leverage the power of mobile outreach and streamline their Facebook activity.
To harness the full potential of Facebook mobile advertising, entrepreneurs must turn their attention to emerging technologies that simplify work flows and reduce risks by providing cost-effective and personalized advertising tools. As a result of integrating such solutions into marketing strategy, advertisers will boost their ROI, helping grow the Facebook Ads market and significantly changing the advertising landscape.
Mikhail Prytkov is Chief Operating Officer at Appness. Follow him on Twitter.
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